Advanced SEO Training in Nepal

Take Your SEO Skills to the Next Level

Whether you’re already ranking websites or have just mastered the basics, my Advanced SEO Course is designed to elevate you into a high-performing SEO strategist. Learn industry-standard tools, master Google’s latest algorithm updates, and build data-driven SEO strategies tailored for the Nepali market and international clients.

SEO is not something you learn; this is something you observe and learn. Most people in the Search Engine Optimisation field are familiar with various terms, including on-page, off-page, technical SEO, Canonical tag, redirection, White hat, and black hat. But they don’t know how to apply it in real time.

For example, the Canonical tag is used to specify the version of a webpage when multiple, similar, or duplicate versions are available. However, they are unsure of how and where to apply it. So that’s what we call half knowledge.

Why I Started This Course?

I started this course with a vision to provide quality SEO knowledge to the Nepalese community, as online and digital marketing are crucial aspects that everyone should incorporate into their business. I have been an SEO Expert for over 10 years, and I understand the fundamentals of SEO. Then again, this is not about cracking Google’s algorithm; it’s about understanding your user.

How can I be contacted for the SEO Course?

📞 Call: 9844124998
💬 WhatsApp: 9844124998
📧 Email: info@nishantgupta.com.np
🌐 Contact Form: nishantgupta.com.np/contact

Who Can Take This SEO Course?

• Digital marketing professionals
• Freelancers and agency workers
• Web developers looking to expand their skillsets
• Bloggers and affiliate marketers
• Entrepreneurs and business owners
• Students who want to learn

Mode of Learning

• One-on-one mentorship
• Online / Offline
• Hands-on practice with real projects
• Weekly live Q&A and assignment reviews

SEO Syllabus for Beginners in Nepal

SEO OVERVIEW-  CHAPTER 1

• Introduction
• What is SEO?
• Why is SEO Important?
• Organic vs. paid search 
• SEO techniques (Black Hat, Grey Hat & White Hat) 
• Google Algorithm (Panda, Penguin, Hummingbird) & Penalties

SEARCH ENGINE- CHAPTER 2

• Introduction
• List of Search Engines
• How Search Engines Work: Crawling, Indexing, and Ranking

KEYWORD RESEARCH & ANALYSIS- CHAPTER 3

• Overview 
• Keyword analysis tools
• Keyword research and analysis 
• Long-Tail Keywords
• Keyword by Season
• Keywords by Region

ON-PAGE OPTIMIZATION- CHAPTER 4

• Filename/URL optimization
• HTML tags for SEO
• Meta tags optimization
• Header tags optimization
• Image optimization
• Alt Tag optimization
• Internal link structure optimization
• Content optimization
• Structured data
• Keyword Density
• Keyword Proximity
• Keyword prominence 
• Keyword frequency
• Use Synonyms and LSI Keywords
• OG Tag Optimization
• PAA Optimization
• Featured snippet

OFF-PAGE OPTIMIZATION- CHAPTER 5

• Overview
• Introduction to quality link building
• DA & PA overview
• No follow vs do follow overview
• Reciprocal linking overview
• Competitive analysis
• Directory submission
• Social bookmarking
• Article marketing
• Forum posting 
• Profile listing
• Blog commenting
• Press release distribution
• RSS/feeds overview & submission
• Question/Answers
• web/content syndication
  

TECHNICAL SEO OPTIMIZATION- CHAPTER 6

• Overview
• HTML
• CSS
• Javascript
• Google tools set up
  • Overview
  • URL Inspection
  • Search Results
  • Coverage
  • Sitemap submission
  • Removals
  • Page Experience
  • Mobile Usability
  • Enhancements
  • Manual Action
  • Security Issues
  • International Targeting
  • Messages
  • URL Parameters
  • Links
  • Crawl Stats

• Web design/development best practices
• Coding best practices/optimization
• Domain Names & suggestions- Top-Level domains
• Website structure optimization
• 404 implementation & best practices
• XML sitemaps
• Robots
• Redirection
• Sneaky Redirects
• Meta Refresh
• Cloaking
• Doorway Pages
• Hidden Text and Links
• Status Codes
• Google Cache
• Index and noindex
• C Class IPs
• Pagination
• Google Page Speed

CONTENT MARKETING- CHAPTER 7

• Guest blogging
• Content curation
  • Creating your content
  • Applying your keyword research
  • Low-value tactics to avoid
  • Thin content
  • Duplicate content
  • Keyword stuffing
  • Auto-generated content
• Video optimization & marketing
• Slides marketing
• Infographics marketing
• Social media optimization

LOCAL SEO- CHAPTER 8

• Google Base Optimization (Google My Business)
• Citation building & NAP optimization

ANALYTICS & TRAFFIC- CHAPTER 9

• Google Analytics overview
• Usage of Google Analytics
• Data analysis & decision making
  

Project Submission

• Write about your favourite topic.
• Perform Page optimization.
• Published on the website with Good DA and PA.
• Make backlinks with the above-published page.
• Generate a final Presentation on the study.

Duration

1.5 to 2 months
(Weekday & Weekend batches available)

Important Note:
This course gives you a strong foundation and real-world techniques, but mastering SEO takes time, practice, patience, and continuous learning. SEO is a long-term skill—what you’ll gain here is a roadmap, not just a certificate.

💸 Course Fee

Starts from NPR 20,000 to NPR 30,000 depending on batch type and support level.

🔥 Bonus

• Internship opportunities with SEO agencies
• Access to premium tools (limited trial access)
• Support in freelancing and Upwork profile setup
• Career counselling and job placement support

Important Note

❝I won’t promise you #1 rankings on Google—because no one genuinely can.❞
Google’s ranking algorithm is built by 300–500 engineers, PhDs, and machine learning experts, and it’s constantly evolving. Many so-called SEO “gurus” claim they can guarantee rankings, but that’s just marketing fluff.

What I can guarantee is this:

✅ You’ll learn real SEO that works
✅ You’ll understand how Google thinks
✅ You’ll gain skills to create value-driven websites
✅ You’ll follow proven checklists, strategies, and processes

If your website truly adds value to users, follows SEO best practices, and keeps improving over time, rankings and traffic will follow naturally. That’s the real, long-term SEO game.